New Canadian Immigration Services

Build a dynamic career in the exciting, growing field of public relations and corporate communications with this unique, firsts-of-its kind program in Canada. The Bachelor of Public Relations Management offers a comprehensive education in theory, principles and application of public relations, along with a solid foundation in business principles through 10 core business courses. The program includes a strong focus on research, social and digital media and corporate communications and prepares students for variety of careers in public relations

PROGRAM HIGHLIGHTS

As a student in this program, you will:

•  Develop a through comprehension of the public relations industry with a focus on building critical skills for career success in professional writing, research, strategic communications and social and digital media;

• Learn the key business skills including financial management, organizational behavior, business law, accounting and more that give public relations practitioners a competitive edge in the marketplace;

• Get a deeper  understanding of the complex world we live in with a focus on global citizenship, corporate social responsibility and the role communicators play in helping organizations make change;

• Learn the skills to navigate today’s digital; world including developing multifaceted social media and integrated online marketing programs.